Definition
Distribution of a property listing to multiple online portals and websites beyond the MLS.
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Syndication automatically distributes listings to Zillow, Trulia, Realtor.com, and other major platforms. MLS syndication is standard and reaches most online buyers.
Pro Tip
Verify syndication coverage; all listings should automatically distribute to major portals.
Example
Property listing syndicated to 50+ real estate websites reaching millions of potential buyers.