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THE ROOTS

Earnest Money Increase

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ProfessionalSelling & MarketingBuyingSelling

Definition

Buyer increasing earnest money deposit to strengthen competitive offer—moving from 1-2% to 2-3% or higher. Higher earnest money shows seriousness and reduces seller risk. It's a powerful negotiation tool.

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About this term

Higher earnest money shows seriousness and reduces seller risk. Increase from 1-2% to 2-3% typical. Competitive markets see earnest money as 3-5%+. Non-refundable earnest money strongest position. Refundable earnest money if contingencies fail is weaker. Significant earnest money demonstrates seriousness. Protects seller if buyer backs out without cause. Competitive offers use higher earnest money. Buyer's financial position affects earnest money. Seller preference for higher earnest money. Strategic tool in negotiations.

Pro Tip

Use earnest money increases to strengthen offers in competitive markets.

Example

Earnest money increase from 2% to 3% ($10,000) strengthened competitive offer.

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